Kicking off the week with an unexpected yet exciting collaboration, London-born brand Fera has just announced their first foray into the sporting world as the proud sponsor of the Penzance-based 5-a-side football team of the Sennen Surfing Centre. Yes, you read that right: a surfing centre with a football team.
Fera, known for celebrating the joys of the British outdoors, shared the news on Instagram, with the post reflecting their signature playful spirit. The caption highlighted their excitement, saying:
"We are honoured to announce we are the proud new sponsors of the @sennensurfcentre 5 a side football team down in Penzance. A team to be reckoned with. Dave, the head honcho down there and an early Fera customer, reached out to us about sponsoring his team. Once we saw the design they wanted for their shirts, we naturally said yes straight away."
This quirky partnership marks Fera’s first step into sports sponsorship, and while it might seem like an unusual match, it perfectly aligns with the brand's ethos of embracing real enjoyment, both in nature and in everyday life.Fera is a love letter to the British outdoors. While modern outdoor gear often focuses on conquering nature, Fera takes a different approach, celebrating the richness of the British landscape as a place for adventure, culture, and good times.
While the idea of a surfing centre having a football team may seem offbeat, it’s a testament to the community spirit and versatility of the Sennen Surfing Centre; and now, with Fera’s backing, they’ve got the stylish kits to match!
Anyway, Fera and Sennen, what are the chances of us getting our hands on one of these?
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