POTTER PAYPER UNLEASHES RAW REALISM WITH "SINALOA CARTEL"

Liam Tyler
Feb 8, 2024
1 min read

Potter Payper's 'Sinaloa Cartel' - Where Raw Realism Meets Global Triumph, Paving the Way for a Monumental 2024.

British rapper Potter Payper takes the rap scene by storm once again with his latest single, 'Sinaloa Cartel,' accompanied by a visually compelling Mani J-directed video, the track offers a candid reflection on Potter's upbringing and serves as a testament to his unyielding determination. As the official visual follows Potter's global adventures, it captures the essence of his hard-earned success.

Following the January release of 'Trench P (London City),' 'Sinaloa Cartel' solidifies Potter Payper's position as a formidable force in the rap scene blending strikingly relatable lyricism with nostalgic yet innovative production, showcasing Potter's ability to resonate with audiences across the UK and beyond.

Celebrating a decade since his debut mixtape, 'Training Day,' Potter Payper made waves with his MOBO Award Winning - Congratulations - debut album, 'Real Back In Style.' The album, a defining moment for Potter and his fans, debuted at #2 in the UK Official Album Chart. Making history as the Highest Charting British Rap album without a feature, 'Real Back In Style' showcased Potter's lyrical dexterity and powerful narratives on street politics.

As a testament to his unwavering popularity, Potter Payper is set to embark on his 'Filthy Free' UK and European tour later this month. The tour includes a sold-out date at London's iconic Roundhouse, promising an electrifying live experience for fans.

As he continues to push boundaries and shape the narrative of UK rap, Potter Payper's journey in 2024 is poised to be nothing short of monumental.

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DIGITAL COVER 004: P-RALLEL

OCULATE UK - DIGITAL COVER 004 - JUNE 2025
P-RALLEL: " I WANT TO CONSTANTLY BE RELEASING AND DJING, HAVING FUN WITH WHAT I’M DOING."
MONDAY 2ND JUNE 2025

WORDS BY BEN BROYD

PHOTOGRAPHY BY HARRY MCCULLOCH

One of the most exciting forces in the new wave of British electronic music, west-London born-and-bred p-rallel has been tearing it up for years. With his unique approach to production, and live sets that are fire from start to finish, he has been channeling London’s spirit in everything he does. Recently bringing this spirit to a global scale, there is a magic to p-rallel. Dance music runs through his blood, and everything else that runs through him is a passion to keep driving the scene forward.

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Having first arrived on the scene in 2022, South-London native Saiming has been romancing with the genres that raised him amongst a community of like minded individuals looking to reimagine the sounds of grime. Splicing and fusing the genre’s dextrous flows with soulful neo-jazz production, Saiming is the poster-child for how community and collaboration are driving the UK underground scene, which he showcases through his sophomore project, ‘what’s the alternative?’

When I first got off my call with Saiming, a warm and gentle presence at the other end of the zoom, there was one phrase that had begun running laps around my mind; it was that Saiming has made ‘a house a home’ with his music and most recent project what’s the alternative?. While this phrase is more likely to muster images of a wooden pyrocraft sign from TK Maxx or kitschy ‘Gin O’Clock’ memorabilia, than it is a rapper who’s creating music inspired by the sounds of grime, drill and neo-jazz; it fits. Through music, community, and collaboration Saiming is an artist reshaping the architecture of his corner of the scene. Not just building a name for himself, but building something others can step into. He tells me candidly, “there's so much more that you can make when people are putting their minds together”.

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It’s been hard to miss the passion and depth of rising star JERUB, with his effortlessly soulful vocals paired with poetically powerful lyricism, he has cemented himself as an artist to watch over the last few years.

Amassing over 65 million streams across two EP’s, JERUB has gained major support and recognition from BBC Radio 1’s Greg James, Madonna, Tom Grennan and a plethora of magazines and radio stations across the globe. Beyond his social presence, JERUB has proved his musical craft and experience through jaw-dropping performances, supporting respected artists including JP Cooper, Gavin James, and Victory Ray whilst also selling out countless headline shows.

His new single Deeper gives us an authentic and raw insight into JERUB’s emotional world, an undeniably powerful song about “Showing up for someone, not just when things are good, but when they’re at their lowest. Loving without conditions—through the mess, the doubt, the days when they don’t even feel worthy of it”. Produced by the industry-renowned Edd Holloway (Tom Grennan, Lewis Capaldi) the two found a spark of passion and interest from a voice note on JERUB’s phone, leading to the song’s creation.

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When we think of the UK rap scene, we might assume that our attention is best left exclusively to the genre’s nucleus, London. But, we would argue that only having eyes for this portion of the scene is like watching just the first five minutes of your favorite film on its 50th rewatch; you know it's great, but can you really say you've experienced the whole thing?
While there’s been a steady stream of names rising from the North over the last few years, notably Nemzzz, Aitch, Meekz, and Aystar, it’s been left to a few legacy names - think Bugzy Malone - to switch the full beams on their cities rather than on their output alone.
While rap fans are gradually evolving, and their priorities with them, it doesn’t change the fact that, at its core, rap has always been about rebellion and highlighting the gritty realities of UK cities. Now enter Liverpool-hailing rapper KOJ, an artist wearing his city like the proudest of sportsmen and on a mission to tell both his own story and that of his hometown. On his ascent, KOJ has brandished a stark and slick pen, one that allows him to blend deep emotional storytelling with a level of lyrical dexterity fit for the UK’s main stage.
Now, releasing his debut EP, Villain With A Conscience, we caught up with KOJ to discuss the story behind the project, the importance of emotional vulnerability in LY, and the rising Liverpool rap scene he’s hoping to spearhead.

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Mackwood, the multifaceted drummer, producer, and bandleader, is making waves in the UK jazz scene with the release of his debut album, Master Changes. His genre-blurring sound merges modern electronic production with live instrumentation, creating a dynamic and unpredictable listening experience. Having already captivated audiences at festivals like Cross The Tracks and Wilderness, Mackwood is set to bring his vision to life with a headline show at Peckham Audio on October 22nd. This marks a significant moment in his career as he steps into the spotlight with his unique approach to jazz and electronic fusion.

GET TO KNOW: NIINA

With tracks like the tongue-in-cheek garage banger "Limousine," co-produced by Kornél Kovács and DJ Carli, niina blends alt-pop with dance music, creating an empowering, confessional record that reflects her journey through mental health struggles and self-acceptance. Having crafted her sound in a London bedroom over nearly a decade, niina's unfiltered creativity has already made waves in the UK tastemaker circuit, with remixes for notable artists and a growing reputation in underground circles.

We caught up with niina to find out more about her debut album, her creative process, who 'Patrick' is, and more...

GET TO KNOW: ATRIP

Once cultivating his current sound during the 2020 lockdown, ATRIP has gained recognition with high-profile collaborations and remixes, including work with Disclosure and Poté. Fostering community through pub meet-ups before gigs, with a busy tour schedule, ATRIP is set to become a dancefloor staple.

We caught up with ATRIP to delve deeper into his influences, his musical career, and more...

DIGITAL COVER 004: P-RALLEL

WE F*CK WITH: SAIMING

GET TO KNOW: JERUB

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DIGITAL COVER 004: P-RALLEL

WE F*CK WITH: SAIMING

GET TO KNOW: JERUB

GET TO KNOW: KOJ

DIGITAL COVER 003: LEGZDINA

GET TO KNOW: HUMANE THE MOON

GET TO KNOW: MACKWOOD

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Potter Payper's 'Sinaloa Cartel' - Where Raw Realism Meets Global Triumph, Paving the Way for a Monumental 2024.

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